Concerned that America will go back to higher saturated fat consumption as the nation moves to significantly reduce trans fats, the American Heart Association has developed the Face the Fats campaign to help consumers minimize trans fats in their diet, while avoiding the unintended health consequence of defaulting to more saturated fats. Among the campaign's top priorities is to encourage the replacement of trans fat-laden partially hydrogenated vegetable oils, animal fats, and tropical oils with healthier oils higher in unsaturated fats — monounsaturated and polyunsaturated.

It's time to meet the Fats - some are bad and some are better.
According to a consumer survey conducted for the American Heart Association, fewer than half of Americans know that the "better" fats (monounsaturated and polyunsaturated) can help reduce their risk of heart disease.

Do you know everything you need to know to make healthy fat choices? Do you know:

• Which dietary fats you should limit or avoid? 
• Which are better for you than others? 
• Which foods contain which types of fat? 
• How many calories – and how much fat – you should eat each day?
• If foods labeled "trans fat-free" are always healthy?

Don’t worry if you don’t know the answers. Most Americans are confused about fats. That’s why the American Heart Association created this Web site — to help you face the facts about fats. 

To begin learning more about fat facts and eating sensibly, go to any of the links on this page.

Fats 101 Take our crash course on fats. It's everything you need to know, easy to read and all in one place.	My Fats Translator A cool calculator that translates our fat recommendations into daily limits just for you.	Live Fat-Sensibly Learn how you can be smart about dietary fats when eating out or cooking at home.

Last update October 2009