Company leaders from Hoosier-based J.D. Byrider were part of a national effort to set a world record at an event at New York’s Grand Central Terminal on Tuesday, Jan. 6. The American Heart Association hosted the event to promote physical activity and to kick-off a new online community of virtual walking buddies.
The MyStart! Online community encourages the public to find their “sole-mate” at this online community, someone who will provide support, motivation and accountability, whether that may be in your own backyard or on the other side of the country.
The online “buddy” community was demonstrated at Grand Central Terminal by working to set a world record to be recognized by the official Guinness Book of World Records, where two treadmills operated for 16 hours while “sole-mates” took turns walking consecutively in 30-minute increments.
Hoosiers were part of the record breaking event, including Jared Fogle, Subway spokesperson, who walked on the treadmill aside buddy Joy Bauer of the Today show. In addition, Hoosier Jim England, President of J.D. Byrider Advertising, and Jim DeVoe, CEO of J.D. Byrider, walked at the event. J.D. Byrider’s headquarters are in Carmel.
 |
 |
| Jim DeVoe of J.D. Byrider |
|
 |
|
Jim DeVoe & Jim England
of J.D. Byrider |
|
See photos and video footage from the event.
Since 2007, J.D. Byrider has sponsored the Start! movement in Indianapolis. Jim England is a member of the Board of Directors for AHA/Indianapolis as well as a member of the Executive Leadership Team for the Indianapolis Start! Heart Walk.
Save the Date! National Start! Walking Day - April 8
You can support the fight against heart disease by participating in National Start! Walking Day, Wednesday, April 8. This is the day that adults nationwide can make the pledge to Start! walking and to become active and heart healthy, especially in the workplace.
The Tools of Start!
- The Walk Program - Includes a resource kit and step-by-step guide to kick off a company wide Walking Program, as well as tips on how to maximize employee participation.
- Fit Friendly Companies Recognition Program - American Heart Association (AHA) reward program that celebrates employers who invest in the wellness of their employees; A long-term commitment to fight the major causes of heart disease and stroke through a comprehensive walking and nutrition program; AHA seal awarded based on application.
- MyStart! Online - An individualized online tool used to support and track success of daily physical activity.
- 2009 Indianapolis Start! Heart Walk - Heart Walk creates hope, inspires change and celebrates success of those touched by heart disease and stroke.
Start! Lifestyle Change Awards
The American Heart Association provides awards to recognize individuals who have taken positive steps to improve their quality of life and health. No change is too small and every accomplishment is significant. Recipients of the Lifestyle Change Awards will be recognized at the 2009 Indianapolis Start! Heart Walk in fall.
Start! Fit-Friendly Companies Program
The Start! Fit-Friendly Companies Program recognizes employers that champion the health of their employees and work to create a culture of physical activity and health. Start! Fit-Friendly Companies have taken steps to become heart-healthy places to work.
BSA LifeStructures
Celadon Trucking Services, Inc.
Conseco Services, LLC (Carmel)
Emmis Communications
Navistar
Print Communications
St. Vincent Health, Inc.
For more information, contact (317) 873-3640.
Start! Locally Sponsored by:
Start! Media Sponsors
